Soco Spray Tan


This Southern Comfort spot features three fellows who are inspiringly confident getting gold spray tans while displaying their “not summer ready” bodies. The SoCo “whatever’s comfortable” campaign marketed in the UK shows the men’s solution to lack of sunshine while promoting its gold-tanned SoCo Lemonade and lime drink. Geoff Hounsell edited and Andreas Nilsson of Biscuit Filmworks directed the spot.

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